Are you a
Home Builder?
List, Manage, & Sell Your New Builds
Falaya is your strategic listing partner, providing MLS listings, expert transaction support, and a centralized platform to efficiently manage and sell all your spec properties in one place.
Trusted by investors from
Features
What You Get
Guided Listing Creation
Select your preferred package and add on any necessary vendor services like professional photos, pre-listing inspections, AI staging, and more. Then, input the property details, upload your photos, and sign electronically.
Attract Serious Buyers
Gain unparalleled exposure for your properties by listing on the MLS. Your listings will be syndicated across all major real estate websites including Zillow, Realtor.com, Homes.com, Redfin, and more.
Seamless Offer Management
Effortlessly review, negotiate, and accept all offers with Falaya’s intuitive dashboard and mobile app. Get clear offer summaries, one-click responses, e-signatures, and automatic delivery – all in one place
Data-Driven Insights
Make informed decisions with Falaya’s powerful analytics dashboard. Track the status of your listings and identify top-performing properties to make more informed decisions. All of your leads, offers, and documents are stored indefinitely for you.
Centralized Listing Management
Simplify your operations by managing all your listings in one place. Say goodbye to email chaos and juggling multiple communication channels. Falaya provides a centralized hub for seamless collaboration across all of your deals.
Dedicated Transaction Support
Our team of transaction experts keep you on track and organized. We handle communication, paperwork, and coordination, ensuring you don’t miss any critical steps in the sales process. Focus on your business while we manage the details.
What Makes Us Different
Efficiency + Transparency + Control
Zero Hidden Fees
Transparent pricing with no surprises. You know exactly what you’re paying for.
Zero Guesswork
Falaya centralizes your transactions, providing peace of mind and effortless management.
Zero Time Wasted
No more email chaos with all your deals, documents, and communication in one place.
PRICING
Only Pay For What You Need
Select a combination of packages and on-demand services to tailor fit the level of professional support you want from Falaya.
Basic Plan
Everything You Need To Do It Yourself
$500
+ $500 at closing
Estimated Savings
- MLS - 12 Month Listing
- Zillow, Trulia, Realtor.com, Redfin, and More
- Upload Up To 20 Photos
- One Listing Change Per Week
- Open House Scheduling
- Custom Realtor Grade Signage
- Showings Management
- Falaya Seller Dashboard
- Tasks updated throughout the process
- Leads populated in dashboard
- Offer summary with one click response
- Buyer direct to seller experience
- Custom Listing Webpage
- Automated Essential Real Estate Docs (Offer & Disclosure)
- Access To Additional Printable Real Estate Docs
- Shared Transaction Coordinator
- Route Communications
- Ensure Compliance
- Point Of Contact
- Cancel Anytime
Best Value
Professional Plan
DIY With Transaction Support From Falaya
$500
+ 0.5% at closing
Estimated Savings
- MLS - 12 Month Listing
- Zillow, Trulia, Realtor.com, Redfin, and More
- Max Photos
- Unlimited Listing Changes
- Open House Scheduling
- Custom Realtor Grade Signage
- Showings Management
- Falaya Seller Dashboard
- Tasks updated throughout the process
- Leads populated in dashboard
- Offer summary with one click response
- Buyer direct to seller experience
- Custom Listing Webpage
- Automated Essential Real Estate Docs (Offer & Disclosure)
- Professional E-Sign Additional Real Estate Docs
- Dedicated Transaction Coordinator
- Route Communications
- Ensure Compliance
- Point Of Contact
- Limited Falaya Real Estate Agent Review All Contracts
- Review All Contracts
- Cancel Anytime
Most Support
Premium Plan
Dedicated Real Estate Team For Your Listing
$250
+ 1% at closing
Estimated Savings
- MLS - 12 Month Listing
- Zillow, Trulia, Realtor.com, Redfin, and More
- Professional Photography Included
- Unlimited Listing Changes
- Open House Scheduling
- Custom Realtor Grade Signage
- Showings Management
- Falaya Seller Dashboard
- Tasks updated throughout the process
- Leads populated in dashboard
- Offer summary with one click response
- Buyer direct to seller experience
- Custom Listing Webpage
- Automated Essential Real Estate Docs (Offer & Disclosure)
- Professional E-Sign Additional Real Estate Docs
- Dedicated Transaction Coordinator
- Route Communications
- Ensure Compliance
- Point Of Contact
- Dedicated Falaya Real Estate Agent
- Professional Pricing Opinion
- Contract Negotiations
- Inspection Negotiations
- Closing Support
- Unlimited Consultation
- Multiple MLS Entries When Applicable
- Cancel Anytime
The New Way To Sell A New Build
Your property marketing and transaction management partner.
Get that #FalayaFeeling
Falaya Frequently Asked Questions
How does Falaya help me maximize my ROI on each new build?
Falaya helps home builders maximize ROI by combining significant cost savings with a streamlined, efficient platform. Our flat-fee model eliminates costly percentage-based commissions, putting thousands back into your business. Plus, our technology empowers you to sell faster and for potentially higher prices, with less hassle. It’s the perfect solution for maximizing profits on every new build and scaling your business efficiently.
How does Falaya help me find qualified buyers for my properties?
Falaya gets your listings in front of millions of potential buyers by syndicating them to all major real estate websites, including Zillow, Realtor.com, and more. Our platform also provides tools to manage showings and communicate directly with buyers.
I only build custom homes. Do I still need Falaya?
If you exclusively build custom homes, Falaya might not be the ideal fit for your current needs. Our platform excels at streamlining standardized transactions, which may not align with the highly personalized nature of custom builds. However, Falaya can still be a valuable marketing tool, offering MLS listing and broad exposure to potential buyers. We’re also constantly evolving, and may introduce features tailored to custom home builders in the future. We encourage you to explore our website and contact us to discuss your specific needs.
What is the difference between the listing packages?
Falaya offers three listing packages tailored to your needs and budget. Our Basic package is perfect for experienced builders who want to handle most of the process themselves, providing essential tools and support for a low flat fee. The Professional package adds limited agent support for negotiations. Our Premium package offers a truly white-glove experience with full agent support throughout the entire process, including enhanced marketing. Choose the option that best fits your desired level of support.
How does Falaya market my new construction listing?
Falaya provides robust marketing tools to get your property noticed. We list your property on the MLS, syndicate it to major real estate websites, and offer options for professional photography, virtual tours, and targeted social media advertising. We also empower you to share your listing with your own network and leverage our resources to reach the right buyers. Due to our large volume of listings, we have great relationships with major home search sites like Zillow and Realtor.com to ensure your listings are accurately portrayed online.
What kind of support does Falaya provide for builders?
Falaya provides comprehensive support tailored to the unique needs of home builders. You’ll have a dedicated transaction coordinator who acts as your partner, guiding you through the process, answering your questions, and ensuring a smooth experience.
Our team is readily available to assist with any challenges and ensure you’re maximizing the platform’s capabilities. We also offer onboarding and training resources to get your team up to speed quickly. With Falaya, you gain a collaborative partnership dedicated to your success, not just a technology platform.
Our team is readily available to assist with any challenges and ensure you’re maximizing the platform’s capabilities. We also offer onboarding and training resources to get your team up to speed quickly. With Falaya, you gain a collaborative partnership dedicated to your success, not just a technology platform.
Are there any hidden fees?
Transparency is a core value at Falaya. We believe in straightforward, honest pricing. The price you see is the price you pay. No hidden fees, no surprises, and no last-minute add-ons. Our goal is to empower you with a clear and predictable selling experience, so you can focus on what matters most – building and selling beautiful homes.
Experience the Falaya Difference
See for yourself how Falaya’s intuitive platform and expert transaction support team can transform your home building business forever. Schedule a personalized demo today and experience the difference.
