What is Falaya Real Estate?

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So, you’re thinking of selling your home, and you’ve stumbled upon the world of Flat Fee MLS Listings or For Sale By Owner (FSBO). You’re intrigued by the idea of saving thousands in commissions, but the thought of navigating the complex real estate maze on your own is a bit daunting.

That’s where Falaya comes in! We’re not just another “flat fee MLS” service; we’re a complete solution built by real estate pros who understand your frustrations. We empower you to sell your home like a seasoned agent, with all the tools and support you need

What is Falaya?

Falaya is a revolutionary real estate platform that empowers homeowners to take control of their home sale journey. We provide you with the same powerful tools and resources that traditional real estate agents use to sell properties but at a fraction of the cost. Think of it as “FSBO on steroids”—you get all the benefits of selling your home yourself but with the support and expertise of a legitimate transaction partner behind you every step of the way.

Why Falaya is a Game-Changer for Home Sellers

  • Save Thousands on Commissions: Traditional realtor fees can eat up a significant portion of your profits. With Falaya, you get to decide what you pay depending on the level of professional support you want. With package options starting as low as a $1,000 flat fee, you’re sure to wind up keeping thousands of dollars in your pocket.
  • Maximum Exposure:  With Falaya, you get the same marketing power as the big guys. We list your property on your local MLS and syndicate it across all major home search sites like Zillow, Realtor.com, and more.
  • Complete Control: You set the price, manage showings, and make the final decisions. Your dedicated support team provides you with all the information you need to be informed and move swiftly and easily to closing.
  • Integrated Documents: Navigating real estate contracts can be a nightmare. Falaya’s custom workflows and automated documents guide you through every step, making the process simple and stress-free.
  • Expert Guidance: Our dedicated transaction coordinators are available to answer your questions, provide support, and ensure a smooth closing process. They work in the background on your behalf routing communications, setting up documents for signature, and connecting you to vital third parties.
  • User-Friendly Technology: Our intuitive platform makes listing your home, managing offers, and handling paperwork a breeze no matter how many listings you have at once. Some Falaya sellers list and sell hundreds of properties for a year with ease thanks to our dashboards and mobile app.

How Falaya Works: A Step-by-Step Guide

  1. Guided Listing Creation:  Select your preferred package and add on any necessary vendor services like professional photos, pre-listing inspections, AI staging, and more. Then, input the property details, upload your photos, and sign electronically.
  2. Attract Serious Buyers:  Gain unparalleled exposure for your properties by listing on the MLS. Your listings will be syndicated across all major real estate websites including Zillow, Realtor.com, Homes.com, Redfin, and more.
  3. Seamless Offer Management:  Effortlessly review, negotiate, and accept all offers with Falaya’s intuitive dashboard and mobile app. Get clear offer summaries, one-click responses, e-signatures, and automatic delivery – all in one place
  4. Manage Your Sale:  Make informed decisions with Falaya’s powerful analytics dashboard. Track the status of your listings and identify top-performing properties to make more informed decisions. All of your leads, offers, and documents are stored indefinitely for you.
  5. Dedicated Transaction Support:  Our team of transaction experts keep you on track and organized. We handle communication, paperwork, and coordination, ensuring you don’t miss any critical steps in the sales process. Focus on your business while we manage the details.

Falaya’s Unique Features & Benefits

  • Transaction Management: Each seller is assigned a transaction coordinator who will monitor your listing, update tasks, route all leads and offers directly to you, and ensure a smooth selling experience.
  • Seller Dashboard: Get access to a custom dashboard specifically designed to provide you with all of the tools necessary to successfully sell faster and save thousands.
  • Mobile App: Manage your listing from anywhere at any time with our convenient mobile app. Follow up with leads, respond to offers, check off tasks, and get support right from your smartphone. It’s the power of Falaya in the palm of your hand.
  • MLS Access: Our in house broker will list your property on your local MLS. From there you listing syndicates to other home search sites like Zillow, Realtor.com, Redfin, Trulia, and more. Ensuring that no matter where buyers are searching, you’ll be there.
  • Lead Routing: Every time a buyer shows interest in your property your transaction coordinator will populate their contact information in your seller dashboard so you can quickly and easily follow up with them directly.
  • Document Automation: All of the paperwork needed to successfully sell your property can be completed through simple Q&A style prompts and electronic signature. No legal or real estate experience necessary.
  • Push Button Offers: Receive an easy to read summary of all offers in your seller dashboard for you to accept, reject, or counter with the click of a button. Based on your selection you’ll electronically sign the associated response and it will be automatically sent to the other party.
  • Task Checklist: Always know what to do next with a list of common tasks with custom tasks created throughout by your transaction coordinator. Check off these tasks throughout the process and get to the closing table efficiently and effectively.
  • On-Demand Support: Aside from your transaction coordinator, additional Falaya real estate agent support is available on an al-a-carte basis to ensure that you get the support you need when you need it without the traditional realtor “all or nothing” approach.

Who is Falaya Perfect For?

  • Experienced Sellers: If you’ve sold a home before and feel confident handling most of the process yourself, Falaya’s Basic package offers everything you need at a fraction of the cost.
  • First-Time Sellers: Our Professional and Premium packages provide additional support and guidance from licensed agents, so you can navigate the selling process with confidence.
  • Investors & Home Builders: Streamline your property sales and maximize your ROI with Falaya’s bulk listing options and dedicated support.
  • Institutional Investors: Falaya delivers efficiency, transparency, and cost savings across multiple markets at scale so you can focus on your business and return capital to your LPs.

The Falaya Difference

We’re not just another tech company. We’re a team of real estate experts who are passionate about empowering homeowners and changing the way real estate is sold. We believe in transparency, efficiency, and putting your needs first.

Ready to Take Control of Your Home Sale?

Visit Falaya.com today to learn more and start your journey towards a successful and stress-free home sale.

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